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The Insider Secrets to Marketing Your Business on the Internet

by Corey Rudl
The Internet Marketing Center,
Table of contents
Index

The Insider Secrets to Marketing your Business on the Internet is one of the most thorough marketing courses. It reveals many unique techniques that are not found in any other course. It is a complete study course, in a step by step format, providing all of the information needed to launch a complete marketing campaign on the Internet, in an easy to read, easy to understand way that even a beginner could understand.

Corey wrote "Insider’s Secrets” because he was angry with all the quick-buck artists and so-called gurus who were peddling worthless information on Internet marketing to all the unsuspecting newcomers trying to build a web presence.

According to Corey, “These "get-rich-quick" con-artists only have a theoretical approach and no clue as to what the "real-world" techniques are. The information they give is just so "basic" that most people (should) know it already. Their track records are pathetic! Most of them sell little, if anything, online themselves.

They make all their money by selling useless advice to unsuspecting people who want to take advantage of an exciting and confusing medium. Have you ever seen one of them show you what they are supposedly marketing online... and all these profits they are making? That's because the only thing they are marketing online is their "get-rich-quick" information. Nothing else!”

What makes “Insider’s Secrets” so different is that Corey has actually used and perfected all the cutting edge strategies he shares in the course. He doesn’t just go over the same, useless, generalized information that everyone else will give. He has actually used every technique in his course, and provides numerous examples to show exactly how they were implemented on his site.

The course offers excellent information on writing copy. Rudl follows the rubrics of direct marketing: high energy words, long engaging copy, etc., but he shows how to apply these to the Internet. He recommends testing everything, looking for a continual improvement in response until the copy or offer is perfect. His advice on pricing products and most-attractive price points are fascinating.

The wealth of examples that come with Insider Secrets are very impressive. In a section on customer service, for example, he includes an entire set of letters sent out to customers with various kinds of inquiries and situations. These Internet-specific guidance cannot be bought anywhere else.

That aside, he offers a tremendous amount of detailed information about how to get a higher response rate sending e-mails. He provides template-like example letters for just about any type of marketing correspondence that can be imagined.

These marketing letters are original copies of the letters that Corey uses to pull in over $7.6 million in sales each year. He provides his marketing sales letters, welcome letters, autoresponder letters, support letters, order forms, ad copy and many more.

Although this product is not cheap but, in terms of value for money for over 1000 pages of solid information, for anyone serious about his business, this is the "one" course worth investing.


Internet Marketing Course - Insider Secrets To Marketing Your Business On the Internet

ABOUT THE BOOK

TITLE: The Insider Secrets To Marketing Your Business On The Internet.
AUTHOR: Corey Rudl [Read Interview].
WEBSITE: The Internet Marketing Center.
FEATURES: 650+ pages split into two 325+ page, 8 x 11" full-color three ring binder folders.
 Insider Secrets To Marketing Your Business On The Internet 2 resource CDs containing another 400+ pages of additional lessons, examples, and articles, as well as software and resource files.

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